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Synopsis

 
 
 

 

Best 3G Applications & Services

Speaker: Mohsen Malaki, Senior Program and Consulting Manager, CEMA Region, IDC

  • Where does 3G stand globally, regionally

  • The customer experience: Emphasizing user experience and services, not underlying technology

  • Services and tariffs offered by 3G operators thus far in selected markets globally, both consumer and business/enterprise

  • Applications for the consumer segment: Mobile triple play

  • Applications for the business segment: Introducing the concept of Enterprise Mobility

  • The role of fixed-mobile convergence, IMS, and new service opportunities

  • Key obstacles that need to be addressed to ensure growth

 Synopsis:

This presentation explores innovative consumer and business/enterprise mobile applications offered in selected countries with an established 3G market. IDC will examine the 3G-related applications and services, including broader trends such as the emerging enterprise mobility value chain, fixed-mobile convergence, IMS, and related services. The discussion in this presentation provides a glimpse of things to expect regionally in the Middle East.

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Is there a Business Case for Mobile Broadband Wireless Access Solutions?

Speaker: Mohsen Malaki, Senior Program and Consulting Manager, CEMA Region, IDC

  • Defining MBWA Technologies

  • Demand drivers

  • What services over MBWA technologies?

  • 3G versus MBWA Technologies

  • Evaluating MBWA Solutions: Capacity, Coverage, Spectrum, Costs, Commercialization

  • Opportunities and threats: Use of MBWA by Incumbents versus New Entrants

  • MBWA in the Middle East: Potential benefits and usages of MBWA solutions in liberalizing markets

  • Value chain and regulatory considerations

 Synopsis:

As markets in the Middle East are gradually opening up to fixedline competition, MBWA technologies have the potential to enable increased broadband penetration in these markets, as well as facilitate speedier time to market for newly licensed entrants. In this presentation, IDC will examine different MBWA solutions from a technology and business case perspective, assessing how MBWA will compete with, or complement, established wireless-and wired-technologies. 

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Synopsis for WiMAX talk by Motorola:

It's no surprise that, with technology changing so rapidly, telecom carriers are wary of buying into the "next greatest thing."  But consumer and business demands for increasingly more rich data available at faster speeds (download and upload) and lower costs is drawing considerable attention to the promise of WiMAX.  Is it truly a viable technology for the "triple play" of voice, data and video service delivery, and what advantages does it offer operators? In this session, the speaker will share Motorola vision for WiMAX and illustrate its potential to support Seamless Mobility solutions such as UMA. The speaker will describe WiMAX business models and scenarios for new entrants and the potential revenue opportunities WiMAX offers. The speaker will examine how WiMAX impacts operators who are already provisioning or planning for 3G, how it can reduce backhaul operational costs and compare emerging WiMAX industry standards. Finally, the speaker will share the importance of an end-to-end WiMAX approach, identifying considerations that need to be made in the core network environment.

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NGN Architecture and Protocols

Speaker: Li Zhaoyang - Chief Engineer of Huawei NGN Marketing Dep. - Huawei

 Synopsis:

This presentation will aim to the NGN architecture and standards which are softswitch or call sever based. Standards like SIP, H.248, MGCP, SIGTRAN, NAT, and PARLAY will be introduced in detail, and some protocols like MGCP/H.248 will be compared. Also the development progress of these protocols will be included. In addition, as broadband becomes more and more popular, IMS is introduced to provide the Multimedia services based on IP, and it can be deployed on both fixed network and mobile network. Beyond FMC, the IMS integrates nowadays' softswitch component to provide PSTN services. All this drops a hint that it comes the new era of the fixed network.

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Breakthrough in Ultra High Speed DSL Technology 

Speaker: Taqi Baig

Synopsis:

Lucent's Next Generation Broadband Access Solutions bridge traditional telephony and new broadband capabilities, enabling customers to generate new revenues while reducing network complexity and operating costs. Lucent's multi-service BBA products address the escalating demand for bandwidth capacity for Triple Play services.

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Service Over IP Enabling Lifestyle enhancing video and data services 

Speaker: Khaled Rifai - Director of Business Development, MEA Lucent Technologies

Synopsis:

Defined by the 3GPP and 3GPP2 mobile standards organizations, IMS (IP Multimedia Subsystem) is a standards-based multimedia services and VoIP telephony architecture. Although initiated in mobile standards, IMS applies equally well to wireless and wireline access carriers, making it an excellent service architecture to enable converged services that span across different access techniques. This presentation provides an overview of the IMS architecture and highlights the various applications and services that are being supported on it.

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A comparative analysis of Broadband Wireless Technologies Lucent EV-DO solution for Wireless High Speed Services

Speaker: Hamdi Breik - Senior Manager, Mobility

Synopsis:

EV-DO is a 3G CDMA wireless technology providing access to broadband data services, enabling customers access to high speed data and multimedia services. Lucent's EV-DO solution is quick to deploy, scalable to meet exact market needs. Also, future releases of this technology would support carrying Voice Over IP (VOIP) services and graceful evolution to Next Generation networks. This presentation covers Comparative analysis of various high speed wireless technologies mainly: Wi Max, WiFi, EVDO and HSDPA.

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